Rescue Dog Wines is making waves in the wine industry by combining a passion for winemaking with a commitment to animal welfare. Founded in 2017, this California-based winery donates 50% of its profits to rescue organizations, helping thousands of animals in need. Their unique approach not only produces delightful wines but also fosters a community of animal lovers who support their mission.
Key Takeaways
- Philanthropic Mission: 50% of profits go to animal rescue organizations.
- Diverse Wine Selection: Offers a variety of wines, including reds, whites, and sparkling options.
- Community Engagement: Actively participates in fundraising events to raise awareness and support for animal rescues.
The Heart Behind The Brand
Rescue Dog Wines was founded by Laura and Blair Lott, two animal lovers who turned their passion for winemaking into a philanthropic venture. The inspiration for their brand came from their rescue dog, Daisy, who played a pivotal role in their lives and the establishment of the winery.
"When I met Laura, she was a package deal with Daisy. We both realized we wanted to help other animals in need," says Blair Lott. This shared vision led them to purchase a vineyard in Lodi, California, where they could foster animals and produce wine.
A Unique Wine Experience
Rescue Dog Wines offers a diverse selection of wines sourced from lesser-known regions in California, such as Lodi and the Central Valley. Their portfolio includes:
- Whites: Chardonnay, Sauvignon Blanc
- Reds: Pinot Noir, Cabernet Sauvignon, Bordeaux-style blends
- Rosés: Made from Grenache and Pinot Noir grapes
- Sparkling Wines: Fun options for celebrations
While the wines are youthful and less complex than those from Napa, they are characterized by floral and fruity notes, making them enjoyable for various palates. Most bottles are priced between $20 and $30, with the added benefit that half of the profits support rescue efforts.
Community Impact
Since its inception, Rescue Dog Wines has partnered with over a hundred animal rescue organizations, donating more than $100,000 to help animals in need. Their model includes:
- Wine Donations: Providing bottles for fundraising events and silent auctions.
- Tasting Events: Setting up booths at fairs and fundraisers to promote their cause and products.
This approach not only raises funds for rescues but also increases brand visibility among wine enthusiasts who share a passion for animal welfare.
Looking Ahead
As Rescue Dog Wines continues to grow, they remain committed to their mission of helping animals. Their distinctive labels, featuring beloved pets, resonate with consumers who appreciate brands that give back. The Lotts plan to expand their reach while maintaining their focus on philanthropy and quality.
"What we are doing is important, and that drives us daily. Our passion to help drives our sales and messaging forward," says Blair Lott. With each bottle sold, Rescue Dog Wines is not just offering a drink; they are providing a lifeline to animals in need, proving that a good bottle of wine can indeed save lives.
